Saturday, 30 June 2012

Business Class June 27


I hope everyone is having a relaxing weekend.

In the last class, we finished pages 24 and 25 of unit 5, "Present facts and figures." For homework, check an online English newspaper (i.e globeinvestor.com, wsj.com) and try to find 5 article headlines which contain a figure. How is that figure presented? Is the figure presented in a favourable or unfavourable light?

Here is an example that I took from globeinvestor.com: "RIM shares down nearly 20% as turnaround looks unlikely." The number 20(%) is rounded up from 19.05(%). The figure is presented in an unfavourable light since it is exaggerating the stock's losses by almost 1%. Later on in the article, the writer repeats this figure, this time in an even more unfavourable light by using the verb, plunge. "On Friday, RIM shares plunged nearly 20 per cent, closing on Nasdaq at $7.39, a new 52-week low."

Good luck! I am looking forward to hearing your analysis of the headlines you chose on Wednesday.

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